Let's Go Places is the expression that captures the progressiveness and optimismthat Toyota stands for today. It speaks to our ambition to moveforward together and positions the brand in a way that's relevantand inclusive for all New Zealanders. whatever their adventures may be and wherever they may take them.

Use our tagline Let's Go Places with intention and integrity. Follow the guidelines below for correct usage whether applied as a headline, a logo or as the concluding statement in body text.

When used as a headline, Let's Go Places artwork should be used.

Let's Go Places may be used stacked as two or three lines, in which case it should be typeset in title case and Semibold italic and should not include a full stop. Do not use in combination with theLet's Go Places logo. The tagline, however, may be repeated when used at the end of body text.

There are three configurations of the Let's Go Places logo: horizontal stacked, horizontal and vertical. Use the arrangement most appropriate to the format of the communication and the design layout. Go to the logo section for more direction.

Let’s Go Places can be typeset within the body copy or at the end. It should follow the same type size and colour as the body copy. But to ensure it stands out, it should be set in title case and Semibold Italic.

Let’s Go Places can be typeset within the body copy or at the end. It should follow the same type size and colour as the body copy. But to ensure it stands out, it should be set in title case and Semibold Italic.